Abside is the brand of a Mexican Architectural Studio founded by the architect David Verazaluce Lugo, and it is located in Cd. Victoria, Tamaulipas, Mexico. For the identity of this project we designed a composition inspired in the letter A, which is the initial letter of the brand, and we worked the logo from there, giving it an impression of an architectural structure. The folds of the letter are inspired by the symmetry that exists in architecture. The project included the logo design, stationery and graphic materials, among some other items that were developed for the brand.